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Client Experience Overview
Ned Barnett
Barnett Marketing Communications
Transportation Clients
High
Speed Train:
This
is a multi-billion dollar project to create a high-speed train (325 mph)
link between Los Angeles and Las Vegas. I provided the initial
promotion, marketing and grass-roots lobbying campaign plan for this group,
and when funding comes in, I will support its implementation.
ATC-Vancom:
This
international intra-city bus service management company was about to lose a
$33 million-dollar, five-year contract with metro Las Vegas. I were
called in to develop and help implement a strategic grass-roots lobbying
campaign; in nine months, I turned the vote from 9-0 against them to 9-0 for
them – they retained the contract. I also provided ongoing internal
and external PR support; and assisted their home office with their 1996
Atlanta Olympics bus service (they had an exclusive contract, but had no
good Georgia contacts – and Ned is a Georgian with the contacts they needed
to pull off this event for them).
California-Nevada High-Speed Train:
Strategic Plan for two-year support-building PR and community relations
campaign.
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